Madre Verde’s founder, Elizabeth Ortman wished to have a logo that encompassed her deep spiritualism, love of nature and of yoga. Elizabeth told me that she envisioned a mother cradling the earth. Sharing Elizabeth’s spirituality, and love for nature and yoga, I leapt into action. Many images came to mind while working on the logo. I like the circular movement of Picasso’s old man and guitar, the foot position of the Sarnath Buddha and the yin yang symbol. Elizabeth always wears her long hair in two braids. I tried to capture the braid in the logo without adding too much detail.
Sarnath Buddha influence for Madre Verde logo
Picasso's Old Man With Guitar influence for Madre Verde logo
Madre Verde logo
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