Children’s Services Council Outreach Materials
The Client: Children’s Services Council of Palm Beach County (CSC) is an independent, special-purpose government entity established by voters in 1986 and reauthorized in 2014. The council provides leadership, funding, services and research on behalf of the county’s children so they grow up healthy, safe and strong.
The Need: CSC required a broad scope of outreach materials for a variety of programs that support families and young children throughout Palm Beach County. The materials needed to be colorful and inviting to young families, adhering to consistent brand and visual identity standards.
The Solution: Caren Hackman has been retained for more than a decade to create marketing and educational materials for the multiple programs and initiatives funded by CSC.
Caren has designed annual reports for CSC and several of its associated programs. She has a keen ability to organize large amounts of data and statistical information in a visually appealing format that enables the reader to easily review at a glance, Caren’s designs attract readers by incorporating endearing photos of program participants and community members. With such a wide range of programs, she also utilizes a signature color from the CSC palette to differentiate the various programs, creating a unique identity for each.